Credit: unijos.edu.ng
A food processing company is currently recruiting for the role of a BRAND AND COMMUNICATIONS LEAD.
Location: Yaba, Lagos; Salary: 600k monthly gross pay.
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Job Summary:
The Brand and Communications Lead will be responsible for developing and executing effective brand and communication strategies to promote our brand, products, and services. This role will play a pivotal part in enhancing our brand presence, reputation, and customer engagement. The ideal candidate should have a strong background in branding, marketing, and communication, along with excellent creative and analytical skills.
Key Responsibilities:
Brand Strategy: Develop, implement, and manage a comprehensive brand strategy that aligns with the company’s goals and values.
Communication Strategy: Create and execute a communication strategy that encompasses both internal and external communications, ensuring consistency in messaging and branding.
Brand Identity: Maintain and enhance the company’s brand identity, ensuring it is reflected consistently across all communication channels.
Content Development: Oversee the creation of engaging and informative content for various platforms, including website, social media, press releases, and marketing materials.
Market Research: Conduct market research to identify trends, consumer preferences, and competition, and use this information to refine brand and communication strategies.
Team Leadership: Manage and mentor a team of marketing and communication professionals, fostering a creative and collaborative work environment.
Budget Management: Develop and manage the department’s budget, ensuring cost-effective and efficient use of resources.
Performance Analytics: Monitor and analyze the effectiveness of brand and communication initiatives, making data-driven decisions to improve results.
Qualifications:
- Bachelor’s degree in Marketing, Communications, Business, or a related field (Master’s degree is a plus).
- Proven experience in brand management, marketing, or communications, with a minimum of 5 years in a brand management role..
- Strong understanding of branding principles and market trends.
- Excellent written and verbal communication skills.
Interested and qualified candidates should send applications to talent@strategichireafrica.com with the subject title, “Brand and Communications Lead.”
