Communications and Advocacy Officer
We are seeking a dynamic and skilled Mid-Level Management Communications Officer to play a pivotal role in crafting and executing effective communication strategies. The ideal candidate will be a creative and strategic thinker, capable of enhancing the organization’s communication efforts and driving engagement across various stakeholders.
Strategic Communication: Develop and implement comprehensive communication plans that align with organizational goals and effectively convey key messages to internal and external audiences.
Content Creation: Create engaging and compelling content, including press releases, articles, speeches, and presentations, that reflect the organization’s voice and values.
Media Relations: Foster and maintain relationships with media contacts, journalists, and influencers to ensure accurate and positive coverage of the organization’s initiatives.
Digital and Social Media: Oversee the organization’s digital presence, including social media platforms and website, ensuring consistent and impactful messaging that resonates with the target audience.
Internal Communication: Collaborate with internal teams to develop and execute internal communication strategies that keep employees informed, engaged, and aligned with the organization’s vision.
Crisis Communication: Assist in developing crisis communication plans and act as a point of contact for managing communication during sensitive situations.
Stakeholder Engagement: Build and nurture relationships with key stakeholders, partners, and industry influencers to enhance the organization’s reputation and visibility.
Event Coordination: Plan and execute communication-related events, including conferences, webinars, and workshops, to promote the organization’s initiatives.
Measurement and Analysis: Monitor and analyze the effectiveness of communication efforts, gathering feedback and insights to continuously improve strategies and tactics.
Qualifications and Skills:
Bachelor’s degree in Communications, Marketing, Public Relations, or related field (Master’s preferred).
Minimum of 5 years of experience in communications or related roles.
Exceptional writing and editing skills, with the ability to create clear and impactful content.
Proficiency in digital communication tools, social media platforms, and content management systems.
Strong understanding of media relations and demonstrated success in securing positive media coverage.
Strategic thinking and ability to develop and execute communication plans that achieve desired outcomes.
Excellent interpersonal and networking skills, with the ability to build and maintain relationships.
Crisis communication experience and ability to handle sensitive issues with tact and professionalism.
Strong organizational and project management skills, with the ability to multitask and meet deadlines.
Creative mindset and willingness to explore innovative communication approaches.
Competitive salary and benefits package.
Opportunity to contribute to the organization’s strategic communication initiatives.
Professional growth and development in a dynamic and collaborative environment.
Exposure to a diverse range of communication activities and projects.
Impactful role in shaping the organization’s public image and stakeholder engagement.
Call this number: 07089306531
Public Relations Associate
TheYDCompany · Lagos, Lagos State, Nigeria
Skills: Marketing Communications,
Job poster joined LinkedIn in 2018
Who We Are
The YD Company is an integrated PR, marketing communications firm that specializes in corporate, consumer, and lifestyle brands. As a hybrid Public Relations company, we are committed to delivering results-driven solutions for our clients. By developing powerful PR campaigns and implementing strong ideas, we aim to increase brand recognition and improve visibility. Our expertise ranges from creating brand images and unique stories to managing events and penetrating new markets.
About The Role
As a Public Relations Associate, you will be responsible for developing and implementing strategic public relations campaigns to enhance our clients’ public images and promote their products, services, and initiatives. This position offers an exciting opportunity to gain practical experience in the dynamic field of public relations while contributing to the growth of our clients’ brands in the Nigerian and global markets. If you’re seeking a new challenge within the PR space to expand your knowledge and skills, this could be your next role!
Responsibilities are but not limited to:
Draft engaging press releases, media pitches, and other written materials that effectively communicate key messages to target audiences.
Conduct research on local media outlets, journalists, and industry trends to identify relevant media opportunities and potential influencers.
Assist in organizing press conferences, media briefings, and promotional events.
Development and execution of PR strategies tailored to specific goals and objectives, aimed at increasing brand awareness and positively influencing public perception.
Support the management of social media accounts and online presence.
Monitor media coverage and compile media reports to evaluate the success of PR campaigns, track trends, and identify areas for improvement.
Collaborate with internal teams, such as graphics and social media, to align PR efforts with broader marketing and communication strategies, ensuring consistency and synergy.
Stay updated on industry trends, PR best practices, and emerging technologies within the PR space to suggest innovative ideas and strategies that resonate with local and international audiences.
Strong written and verbal communication skills, with the ability to create compelling and concise content tailored to clients’ audiences.
Familiarity with media monitoring tools, content management systems, and social media platforms.
Basic understanding of PR principles, media relations, and industry trends within the Nigerian market.
Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint), Canva, Asana and other relevant software applications.
Attention to detail and a commitment to accuracy in all written and visual materials, taking into account clients’ nuances.
Ability to work both independently and collaboratively in a team-oriented environment, demonstrating adaptability.
Strong interpersonal skills and a professional demeanour when interacting with internal and external stakeholders.
Excellent organizational and time management abilities to handle multiple tasks and meet deadlines in a fast-paced environment.
How you match
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Marketing Communications, Attention to Detail, Copywriting, Creative Writing, Written Communication, Public Relations, Press Releases, Media Relations, Campaign Development, and Integrated Marketing Communications Planning.