The drive to emphasize practical knowledge other than theory in Nigerian university system has led the University of Ilorin to engage students in practical skill acquisition. This was the major pre-occupation of the university’s department of Mass Communication in the recently organized “Pitch-A-Ton” competition which was held at the main campus of the university.
According to a don in the University, Dr Kehinde Kadiri of the Department of Mass Communication, “..there is a difference between theory and practice” saying what the students were taught in the class is different from what is on the field.
The don expressed, “The platform is to provide a seamless transition for students to understand how the game is being played in the real world, giving them the required knowledge they need before they get into the industry.”
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Dr Kadiri spoke further that the university was poised to enable both the outside world meet the university community, and that they wanted the practitioners in the industry to explain how advertising is being practised in the real world.
The event which the participating students described as preparing them well for the future events as it widened their horizon, saw the Kwara State Polytechnic emerge the winner by scoring 217 points, beating University of Ilorin to the second position, scoring 194 points, while Summit University Offa, scored 184 point to come third.
Being impressed, the Chief Executive Officer of O2 Academy, Ozoemena Mbanefo announced scholarship awards for two members of the winning institution, the Kwara State Polytechnic, Ilorin.
What do you think about this innovative stride by Unilorin?
Do you think this should be adopted in all universities?
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